When I came across a NYTimes article entitled "How Green Is My Orange?" I couldn't help but want to click to read. After all, for the last few weeks I have been diligently buying big juicy oranges and making freshly squeezed OJ with my lovely ceramic juicer from my dear friend Janet --pictured above - the juicer not Janet ;)
The article refers to PepsiCo's recent concern on "How much does your morning glass of orange juice contribute to global warning?" Turns out, "3.75 pounds of carbon dioxide are emitted to the atmosphere for each half-gallon carton of orange juice." The question is, will PepsiCo start marketing this fact, and print it directly on their packaging. Do consumers care? What do you think?
I certainly do take an active mental note of packaging when I go shopping. I carry around my colourful patterned canvas bags to avoid plastic, but would I read the number of carbon dioxide units on a box? I care about eating healthy, but I don't calorie count. I'd love to hear your thoughts.
From reading carbon dioxide emissions on consumer products to, outright erasing your carbon footprint completely by simply wearing a wrist watch. Check out the eECO2 personal carbon dioxide scrubber by James Kershaw and Chad Garn. Featured at Yanko Design, "the system looks at capturing directly from the air and making it cleaner" while also telling time.
Would you wear it?
Seeing as I managed to require repair for my new wrist watch I got for Christmas already... I would! :-o
Well that's it for now. Bon weekend! Happy weekend!
xo, ej
PS - Until I figure out how to create a web widget to the left to announce current giveaways... Here's my January Giveaway, only 8 more days left!
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